{"id":19393,"date":"2018-10-25T11:07:27","date_gmt":"2018-10-25T10:07:27","guid":{"rendered":"https:\/\/www.clickconsulting.es\/?page_id=19393"},"modified":"2023-03-08T13:46:51","modified_gmt":"2023-03-08T12:46:51","slug":"google-ads-machine-learning","status":"publish","type":"page","link":"https:\/\/tbb.agency\/en\/marketing-seo-sem-agency\/google-ads-machine-learning\/","title":{"rendered":"Machine learning"},"content":{"rendered":"<div class=\"paginas-sem\">\r\n    <div class=\"machine-l container-fluid max-width1600px\">\r\n       <h1 class=\"mini-title font--mini-title\" style=\"font-size:20px !important;font-family: Roboto !important;line-height: 30px !important;font-weight: 400 !important;\">Google Ads Machine learning<\/h1>\r\n         <h2 class=\"tbb-background-mark font--main-title\">Top-tier <i class=\"pink-background error\">Digital Marketing<\/i> Performance<\/h2>\r\n        <div>\r\n            <h2>If you think you can no longer improve the <strong>ROI<\/strong> of your <strong>PPC<\/strong> budget&#8230;<\/h2>\r\n            <div class=\"tbb-line-separator-bg\"><\/div>\r\n            <div id=\"animMc\" class=\"sem-animation element\">\r\n                <span id=\"mc\"><\/span>\r\n            <\/div>\r\n            <p class=\"litle-p\">\r\n                <strong>Machine Learning<\/strong> outperforms human ability to achieve otherwise unattainable goals: maximizing results from manual optimization  requires combining the application of the best AI + Big Data techniques with the intense processing power of automated algorithms.\r\n            <\/p>\r\n            <p class=\"litle-p\">\r\n                <strong>Machine learning software<\/strong> studies what happened in the past to make better decisions in the future. It enables us to analyse past campaign performance in order to learn and adjust bids up to 48 times a day <strong>for optimal performance<\/strong>.\r\n            <\/p>\r\n            <p class=\"litle-p\">\r\n                In addition, it has the <strong>ability to optimize multiple goals<\/strong> at the same time and make adjustments and <strong>improvements in real time<\/strong> through the continuous collection of new data. This allows us to extract the maximum yield from each euro of the established budget.\r\n            <\/p>\r\n            <p class=\"litle-p\">\r\n                <strong>High-frequency predictive algorithms<\/strong> are designed to evaluate millions of variables and impressive amounts of information 24\/7 to learn how to <strong>optimize all aspects of click bidding<\/strong> and dramatically improve your paid marketing strategy results in search engines such as Google and Bing.\r\n            <\/p>\r\n            <a class=\"tbb-btn tbb-btn-red\" href=\"#contacto\">Start using Machine Learning<\/a>\r\n        <\/div>\r\n    <\/div>\r\n    <div class=\"tbb-bottom-background-2\">\r\n        <div class=\"bg-PPC-robot\"><img decoding=\"async\" class=\"PPC-robot-ocult\" src=\"https:\/\/tbb.agency\/wp-content\/uploads\/PPC-robot.png\"\r\n                alt=\"ico\" \/>\r\n            <div class=\"tbb-line-separator-bg centered\">\r\n                <p class=\"tbb-line-separator\"><\/p>\r\n  \r\n            <\/div>\r\n            <div class=\"div-PCC tbb-bottom-background wf-wrap\">\r\n                <h2 class=\"PPC\"><span class=\"div\"><span class=\"PPC-diff\">PPC<\/span> performance is augmented with <span class=\"PPC-diff\">machine learning<\/span><\/span>\r\n                            <div id=\"animRobot\" class=\"PPC-robot element\">\r\n                                <span id=\"mc-robot\"><\/span>\r\n                            <\/div>\r\n                        <\/h2>\r\n                <div class=\"clearfix\"><\/div>\r\n                <div class=\"tbb-line-separator-bg tbb-mg centered\">\r\n                    <p class=\"tbb-line-separator\"><\/p>\r\n  \r\n                <\/div>\r\n                <div class=\"tbb_pcc_cntnt container-fluid max-width1600px\">\r\n                    <div class=\"div-start tbb-col-6 order-md-0\">\r\n                        <h3 class=\"h4 h4-right\">\r\n                            All <strong>algorithm decisions<\/strong> are made with <strong>4 objectives<\/strong> in mind\r\n                        <\/h3>\r\n                        <p>\r\n                            <span class=\"pink-start\">\u2606<\/span> Spend the entire monthly budget.\r\n                        <\/p>\r\n                        <p>\r\n                            <span class=\"pink-start\">\u2606<\/span> Make the daily budget last all day.\r\n                        <\/p>\r\n                        <p>\r\n                            <span class=\"pink-start\">\u2606<\/span> Maintain the preset average CPC \/ CPA.\r\n                        <\/p>\r\n                        <p>\r\n                            <span class=\"pink-start\">\u2606<\/span> Maximize the number of clicks \/ conversions for the lowest CPC \/ CPA average.\r\n                        <\/p>\r\n                        <p class=\"italic\"><strong>Automate<\/strong> optimization with a Bid and Budget Management Big Data + Machine Learning algorithm to improve your business.<\/p>\r\n                    <\/div>\r\n                    <div class=\"table tbb-col-6 order-md-3\">\r\n                        <img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-19414\" src=\"https:\/\/tbb.agency\/wp-content\/uploads\/grafico-ML.png\" alt=\"\" width=\"557\" height=\"288\" srcset=\"https:\/\/tbb.agency\/en\/wp-content\/uploads\/sites\/2\/grafico-ML.png 557w, https:\/\/tbb.agency\/en\/wp-content\/uploads\/sites\/2\/grafico-ML-300x155.png 300w\" sizes=\"auto, (max-width: 557px) 100vw, 557px\" \/>\r\n                        <p class=\"tbb-legend\">This is the impressive result of the Bids and Quotes management performed by the Acquisio Turing\u2122 algorithm<\/p>\r\n                    <\/div>\r\n                    <div class=\"turing tbb-col-6 order-md-4\">\r\n                        <div class=\"tbb_parla\">\r\n                            No human can analyze the offers of millions of advertisers and change bid offers every <strong>30 minutes<\/strong>. This can only be achieved by applying the <strong>Turing\u2122<\/strong> algorithm of the <strong>Acquisio platform<\/strong>.\r\n                        <\/div>\r\n                    <\/div>\r\n                    <div class=\"acquisio tbb-col-6 order-md-2\">\r\n                        <h3 class=\"h4 h4-right\"><strong>Acquisio<\/strong>, our Machine Learning tool, <strong>applies the Turing\u2122 algorithm<\/strong><\/h3>\r\n                        <p><strong>Acquisio,<\/strong> has the required resources to make decisions that exceed human computation.<\/p>\r\n                        <p>\r\n                            <span class=\"pink-start\">\u2606<\/span> Checks and <strong>updates bids and quotes<\/strong> every 30 mins.\r\n                        <\/p>\r\n                        <p>\r\n                            <span class=\"pink-start\">\u2606<\/span> <strong>Resets the daily budget<\/strong> on a day-to-day basis, <strong>based on the month&#8217;s ad expenditure<\/strong> and days left to budget.\r\n                        <\/p>\r\n                        <p>\r\n                            <span class=\"pink-start\">\u2606<\/span> Understands keywords and their functions, so it can make decisions based on the collective group.\r\n                        <\/p>           \r\n                    <\/div>\r\n                <\/div>\r\n            <\/div>\r\n            <div class=\"clearfix\"><\/div>\r\n            <div class=\"grafic\">\r\n                <h3>\r\n                    <strong>Small<\/strong> and <strong>medium-sized<\/strong> enterprises can also access and take advantage of the <strong>latest digital technology<\/strong>.\r\n                <\/h3>\r\n                <p>\r\n                    <strong>Pay as little as possible<\/strong> per quality click.\r\n  \r\n                    Adjust the bid for each keyword up to <strong>48 times a day<\/strong>.\r\n                <\/p>\r\n                <a class=\"tbb-btn tbb-btn-red\" href=\"#contacto\">Save on your campaigns!<\/a>\r\n            <\/div>\r\n        <\/div>\r\n        <div class=\"tbb-bottom-background\">\r\n            <div class=\"wf-wrap\">\r\n                <div class=\"compents\">\r\n                    <span class=\"lft-hand\"><\/span>\r\n                    <span class=\"pnk-plant\"><\/span>\r\n                    <span class=\"hexa\"><\/span>\r\n                    <span class=\"plus\"><\/span>\r\n                    <span class=\"point\"><\/span>\r\n                    <span class=\"ball\"><\/span>\r\n                    <span class=\"rgt-hand\"><\/span>\r\n                    <div class=\"tbb-border f-left rot-1\">\r\n                        <p>\r\n                            Constantly analyse your competition \r\n                        <\/p>\r\n                    <\/div>\r\n                    <p class=\"tbb-back f-right rot-2\">Automate your advertising management<\/p>\r\n  \r\n                    <div class=\"tbb-border f-left rot-3 box-zindex\">\r\n                        <p>\r\n                            Optimize your cross-platform budgets based on results we obtain from the process\r\n                        <\/p>\r\n                    <\/div>\r\n                    <div class=\"tbb-border-2 f-right rot-4 box-zindex\">\r\n                        <p>\r\n                            Clone campaigns with a single click\r\n                        <\/p>\r\n                    <\/div>\r\n                    <p class=\"tbb-back f-left rot-5\">Program reports<\/p>\r\n  \r\n                    <div class=\"tbb-border f-right rot-6\">\r\n                        <p>\r\n                            Manage your budget with surgical precision\r\n                        <\/p>\r\n                    <\/div>\r\n                    <div class=\"tbb-border-2 f-left rot-7\">\r\n                        <p>\r\n                            Generate more sales for your business\r\n                        <\/p>\r\n                    <\/div>\r\n                <\/div>\r\n                <div class=\"clearfix\"><\/div>\r\n                <div class=\"tbb-line-separator-bg tbb-mg-2 centered\">\r\n                    <p class=\"tbb-line-separator\"><\/p>\r\n  \r\n                <\/div>\r\n                <div class=\"tbb-row container-fluid max-width1600px\">\r\n                    <div class=\"tbb_parla bg-perfil\">\r\n                        <div class=\"parla_heads\">\r\n                            <div class=\"perfil-1\">\r\n                                <p class=\"tbb_parla\">The average cost per click may vary by industry, but each digital advertiser&#8217;s goal is to reduce their CPC as much as possible.<\/p>\r\n                            <\/div>\r\n                            <div class=\"perfil-2\">\r\n                                <p class=\"tbb_parla\">With machine learning it is possible to achieve what the human mind cannot.<\/p>\r\n                            <\/div>\r\n                            <div class=\"perfil-3\">\r\n                                <p class=\"tbb_parla\">Did you know that non-machine learning Google Ads accounts only fulfil their goals 23% of the time? With the help of our Machine Learning software we aim to achieve  77% of your goals and strive to attain your most ambitious objectives.  .<\/p>\r\n                            <\/div>\r\n                            <p class=\"tbb-bt-roi\"><a class=\"tbb-btn tbb-btn-red\" href=\"#contacto\">I want to improve my ROI<\/a><\/p>\r\n                        <\/div>\r\n  \r\n  \r\n                    <\/div>\r\n                    <div id=\"contacto\" class=\"tbb-col-5\">\r\n                        <div class=\"wpb_wrapper\">\r\n                            <h6 class=\"title_blue\">Tell us about your project<\/h6>\r\n                        <\/div>\r\n                        \n<div class=\"wpcf7 no-js\" id=\"wpcf7-f18702-o1\" lang=\"es-ES\" dir=\"ltr\" data-wpcf7-id=\"18702\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/en\/wp-json\/wp\/v2\/pages\/19393#wpcf7-f18702-o1\" method=\"post\" 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