SEM Agency Barcelona

We optimize what you pay for each click

ROI improvement made easy

Top-tier Digital Marketing Performance

We’ve developed a premium Google Ads account management and optimization service that has it ALL.

Combining the expertise of our senior account managers with the unparalleled power of Machine Learning, our professional service ensures the highest optimization level.

We leave nothing to chance: we work on all the elements that are part of your campaign to ensure that you get the maximum return on every cent invested. We are a Google Premier Partner agency with more than 15 years of experience and more than 10 million euros managed in PPC campaigns.

We can help you!

Google Ads Premier Partner Badge

Google has rewarded and distinguished us with the Premier Partner badge for having demonstrated every month, for the last 15 years, the highest level of experience and competence in Google Ads campaigns development, launching, and administration; for professionals, startups, and small and medium-sized companies.

Being a Google Premier Partner means that we are constantly evaluated in managing our accounts, maximizing budgets, and optimizing and implementing the latest innovations and features. Additionally, we receive great training on products and tools. We have a dedicated Google support department, and we have access to all the latest news and betas so that our customers can remain at the forefront of their industries, taking advantage of the latest PPC Advertising technology available, and driving them above their competitors.

And what is the maximum level of optimization?

Optimización del PPC
  • 1 Gain as much visibility as possible
  • 2 Investing by segmenting and targeting the potential audience correctly
  • 3 Attracting the most relevant traffic
  • 4 At the most opportune time
  • 5 Pay as little as possible for each click
  • 6 Smart bid adjustment 24/7
  • 7 Get a return on your investment according to your expectations by maximizing the return on your investment
  • 8 Increasing market penetration
  • 9 Increase brand presence
  • 10 Outperforming your competitors
  • 11 More sales… more leads

How we do it

We organize our optimization work into three stage plan:

The services focused on account optimization and investment maximization are independent of each other but, combined, they allow us to squeeze as much profit out of each euro invested as possible.


Account-level investment optimization

Account settings

Proper account setup ensures good investment control and goal tracking.

Campaign structure

Campaigns, correct organization, ad groups, ads and keywords that align with the designated web architecture are the best way to maintain a good budget allocation strategy.


Google rewards accounts that have all levels of ads, that use all extensions and take advantage of all quality optimization tools, whilst users reward the clearest and most creative advertisers; a balance between these two priorities needs to be struck.

Key words

Keyword research is a very relevant practice. Detecting and seizing new opportunities, as well as being alert in order to neutralize the threat of new popular topics is a job that needs to be done every week. For this we use the best and most up-to-date tools.

Public and audiences

Managing public and audiences properly is critical so you don’t feel like every time you show a listing you’re flipping a coin. The more relevant and timely you are, the lower the CPA you get.

Performance optimization at the landing page level

Comprehensive website analysis

We perform an in depth analysis on the destination of ads, in order to ensure the highest technical quality and the best user experience, built around our understanding of the business and our customers objectives.

Landing Pages
Test A/B – Multivariate Performance
Analysis and Continuous Improvement
Expertos en campañas PPC

Cost-per-click (CPC) and cost-per-acquisition (CPA) optimization at algorithm level

Machine Learning PPC

Machine Learning

Machine learning involves using automated systems that allow you to optimize offers and budgets efficiently and quickly, in ways that exceed human computation capacity, and can be focused on attaining solid results from budgets of any size.

How does it work?

It works automatically by applying sets of high-frequency predictive algorithms that infer key campaign data such as seasonality, hours of the day, location, positioning, etc., on all platforms, allowing you to self-learn and make smarter decisions about offers and budget on a day-to-day basis and in real time.

Who is this service for?

We have thought of a way of working so that any company can take advantage of this service and we can guarantee a level of results well above the market average.

Tell me more!

What does it cost?

We divide the cost of service into three parts that relate to the three optimization key points.

Customized quotation

Service Conditions Price
Initial Setup Account and Campaigns Construction/ initial Campaign review Monthly
→ investment up to €5,000 Search
→ Campaigns and Google Shopping¹
→ Includes dynamic remarketing campaigns
650,00 €
Monthly management and maintenance
New campaigns creation /campaign optimization and maintenance
→ investment up to €5,000 Search
→ Campaigns and Google Shopping¹
→ Includes dynamic remarketing campaigns
480,00 €
Machine Learning
Budget Management and cost optimization per Click
→ investment up to €5,000 Search
→ Campaigns and Google Shopping¹
199,00 €
Conversion Rate Optimization Exhaustive analysis and website optimization to detect opportunities for improvement and solve shopping experience issues Technical
→ Analysis
→ Improvement of the Google Quality Score
→ Data collection for the optimization of:
  • ◆ User experience
  • ◆ Conversion Funnels
  • ◆ Landing Pages
→ Tests for optimization
Low budget

¹Doesn’t include feed creation and optimization (scheduling)

What do you get?

An account structure and winning campaign

  • ◆ Taking competition into account
  • ◆ Prioritizing the advantages
  • ◆ Focused on ROI

A 100% optimized account

  • ◆ More effective keywords and fewer low-yield keywords
  • ◆ Attractive ads and all their versions
  • ◆ Optimal use of all extensions
  • ◆ Early adoption of all new developments
  • ◆ Organized and optimized product feed
  • ◆ Scheduling at the best times
  • ◆ Investing where you’re going to win
  • ◆ Making the most of the users’ knowledge
  • ◆ Professionally managing audience and audiences for remarketing

Analytics and reporting

  • ◆ Dashboards and reports
  • ◆ Performance alerts
  • ◆ Objectives and micro-objectives tracking
  • ◆ Use of attribution models

Professional advice

  • ◆ From professional marketers and a whole team of designers and programmers
  • ◆ Comprehensive digital marketing consulting

360 Integration

Managing public and audiences properly is critical so you don’t feel like every time you show a listing you’re flipping a coin. The more relevant and timely you are, the lower the CPA you get.

Boost your ROI

Learn more about our services

Machine Learning

Machine Learning

Machine Learning helps guide continuous improvement: The best of manual optimization…

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Conversion Rate Optimization. Don’t miss out on sales opportunities, we increase the conversion rate of your website…

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Reaching the top positions in search results is possible with the combination of technical, creative…

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